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BMW vehicles GPS positioning on the Google Maps.

Carmaker BMW is offering all car segments. The company has a solid history and experience in designing and building cars of the middle class and premium. Extremely popular BMW models can be found both in western Europe and Russia and other countries of the former Soviet Union. Place of business is located in Munich, in Bavaria. Abbreviation of BMW (Bayerische Motoren Werke comes from German and means "Bavarian Motor Works").

The Early Years: Aircraft Engines and Motorcycles (1916-1929)

BMW's story begins during World War I in the skies, not on the roads. The company's roots lie in Rapp Motorenwerke, founded in 1913. In 1916 it restructured into Bayerische Flugzeugwerke AG (BFW). Due to the demand for its high-performance aircraft engines, the newly formed BMW was born in 1917. After World War I, the Treaty of Versailles forbade Germany from aircraft production. To survive, BMW shifted towards motorcycles, launching the iconic R32 in 1923.

Entering the Automobile Market (1928-1959)

BMW's automotive journey started with its acquisition of Fahrzeugfabrik Eisenach in 1928. Initially, they produced a rebadged version of the Austin Seven under license. However, true BMW engineering came to the forefront in 1932. Models like the 303 and the sporty 328 roadster defined BMW's early automotive prowess. Though World War II halted automobile production, it left BMW with valuable engineering experience that would shape its future.

Post-War Struggles and Rebirth (1950s-1970s)

BMW's post-war recovery was difficult. They dabbled in luxury cars like the 501, but their ventures weren't entirely successful. The company faced near bankruptcy in 1959. A pivotal moment came with Herbert Quandt's investment in BMW, followed by a new direction. The "New Class" sedans, such as the 1500 and 2002 in the 1960s, established the foundation for BMW as a leading sports sedan maker. The 1970s further solidified this status with the legendary 3 Series and its more luxurious counterparts, the 5 and 7 Series.

Rise to Global Luxury Icon (1980s-Present)

The 1980s marked BMW's transformation into a global luxury brand. The popular 3 Series expanded, and innovations like all-wheel-drive enhanced their performance appeal. Iconic models such as the M3 and M5 became high-performance legends. In the 1990s, BMW expanded beyond its luxury sedan roots. The acquisition of Rover Group brought the iconic Mini brand under BMW's ownership. The late 90s saw the introduction of the first BMW SUV, the X5, a pioneer in the luxury SUV segment.

BMW in the 21st Century

The 21st century has seen BMW push technological boundaries. Their "i" division has produced electrified and futuristic cars like the i3 and i8, paving the way for the company's sustainable future. While controversial in design, cars like the current generation 4 Series and M3/M4 remain benchmarks in performance. BMW's commitment to driving dynamics and luxurious offerings keeps it at the forefront of the automotive world.

Iconic BMW Models

  • BMW 328 (1930s): A pre-war sports roadster that cemented BMW's reputation as a builder of engaging driver's cars.
  • BMW 2002 (1960s-1970s): The sporty compact sedan that saved BMW and laid the foundation for the modern 3 Series.
  • BMW E30 M3 (1980s): The original icon of high-performance compact sedans, a legend on both road and track.
  • BMW X5 (1990s): BMW's first SUV, which played a key role in the rise of luxury sport utility vehicles.
  • BMW i3 (2010s): A visionary, carbon-fiber electric city car showing BMW's commitment to sustainable innovation.

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